LaunchpadAllocation Playbook

Allocation Playbook

Before You Participate

Most allocation decisions are made on hype, social proof, and FOMO. The Repute allocation playbook replaces those inputs with structural evaluation — four steps that use Repute intelligence to assess whether a project has genuine structural readiness before participating in its allocation event.

⚠️

This playbook is informational only. It does not constitute financial advice or an allocation recommendation. All participation decisions are your own.


Step 1: Evaluate Structural Integrity

Check the SIS score of the project’s primary Telegram community.

SIS ValueAction
> 70Proceed to Step 2
30–70Proceed with caution. Note specific weaknesses (low D, low C, or high A).
< 30High structural risk. The community is likely artificially constructed.

What to look at:

  • Is organic growth ratio (O) high? Growth should be asymmetric, not spike-driven.
  • Is engagement depth (D) meaningful? Replies and threads, not emoji walls.
  • Is creator overlap (C) present? At least 3–5 independent creators referencing the project.
  • Is anomaly score (A) low? No symmetrical join spikes in the recent history.

Step 2: Check Pre-TGE Velocity

Check the AVI trend over the 30-day window preceding the TGE.

AVI PatternInterpretation
Accelerating + high SustainabilityFactorGenuine momentum building. Positive signal.
Spiking + low SustainabilityFactorManufactured attention. Single-event surge. Negative signal.
Flat or decliningNarrative fatigue pre-TGE. Weak structural setup.

Key question: Is attention accelerating because the narrative is compounding, or because a coordinated campaign is generating synthetic spikes?


Step 3: Analyze Creator Overlap

Check the NSM creator density for the project’s narrative.

Creator DensityInterpretation
8+ independent creatorsNarrative has compounding structural support. Strong.
4–7 creatorsModerate. Some organic spread but not self-sustaining yet.
1–3 creatorsNarrative is project-controlled. Stops when promotion stops.
0 (only project channel)No independent narrative propagation. Highest fragility risk.

A project where only its own team and paid promoters carry the narrative has zero structural narrative support. When the promotional budget is spent, the story ends.


Step 4: Review Historical Retention

Check the launchpad database for post-TGE retention data on the launchpad hosting this project.

Launchpad 30-day RetentionAction
> 70% historical averageLaunchpad has structural track record. Lower risk environment.
40–70%Average. Review individual project history, not just aggregate.
< 40%Launchpad historically attracts allocation hunters. High post-TGE decay risk.

What Repute Reduces

Applying this playbook systematically reduces exposure to:

Risk TypeReduced By
Artificial hype participationSIS evaluation (Step 1)
Synthetic growth exposureAVI sustainability check (Step 2)
Mispriced allocation demandCreator density analysis (Step 3)
Platform-level fragilityHistorical retention review (Step 4)

The playbook does not eliminate risk. It filters for structural quality, which historically correlates with reduced post-TGE collapse probability.